We’ve been working with FolkwayMusic, a guitar retailer and repair shop in Guelph, Ontario, Canada, for almost six years now. Everything from social strategy, to website consulting to award-winning advertising. Below are a few examples of some of the advertising we’ve done over those six years. Everything was completed in-house, from the concept, writing, art direction, photography, photo-retouching and guitar playing, usually in a week or two.