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When Skype Called…
Skype was launching their new Skype Mobile application and needed help in educating the masses on how to actually use Skype Mobile. We put on our marketing/educating/Skyping hats and developed some online, eLearnings.
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Introducing the Nokia Astound
To introduce one of Nokia’s newest smartphones, we went all out and organized one of our most elaborate video shoots to date.
The result was this 60 second spot, a video that shows how the Nokia Astound brings your life to life.
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Moosehead And The Outer-Self Campaign
The only thing we like more than designing websites here at OneMethod is drinking beer outdoors. So when the opportunity to create a new website for Canada’s oldest independent brewery came around, it was a dream come true.
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MSN Autos Gets Amazing Results
MSN Autos wanted people to see how awesome their content was. To do that, we created an online contest where users had to search through MSN Autos content to find missing car parts and build a car, which became their entry into the contest.
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Where’s the Beach? Contest
TargetVacations.ca is a small fish in a big sea of online travel companies. They don’t have the marketing dollars for national broadcast or print campaigns. However, they do have a distinct brand personality and an early-adopting President – the perfect combination for a social media campaign.
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Refreshing Biore Canada
When Bioré Canada came to us in search of a new digital agency, we were excited for a number of reasons. Feel free to read on if you want to see what said reasons are.
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Are you Canada’s hottest dancer?
How does Wrigley enter the cinnamon gum category and steal the number one position away from the leader? With a feet-on-the-street sampling program and UGC based online contest that align themselves perfectly with the mass campaign.
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Quiznos’ Buckin’ Sub
Quiznos USA wanted to create a Facebook experience to promote their Black Angus sandwich and reward current community members while enticing new ones.
Our solution: an angry Buckin’ Sub in serious need of taming.
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More CB4: The Chris Bosh iPad App
For our second iPad app, we took on the task of creating a massive body of work that would act as a digital scrapbook for the entire career (up to date and 6 years into the future) of 5-time NBA All-Star Chris Bosh.
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Welcome to the City@Live
A microsite for MSN Canada to help promote their new @live.ca email address.
The brief was ‘simplicty’. What could be more simple than a pleasantville-esque town with it’s townsfolk talking about how great an @live.ca email address is?!
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A First Impression With Walmart
Nokia needed an opening video for an important presentation to a national retailer.
The video exceeded expectations, continues to be a powerful tool for Nokia and earned OneMethod an award at the 2009 Webbys.
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Welcome To The Pop Shoppe World
Our friends at Amoebacorp came to us with an awesome idea for the new Pop Shoppe website. We immediately said ‘Ya, we’re in’ and helped bring their characters and the Pop Shoppe world to life.
Welcome to the world of Pop Shoppe!
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Folkway Music: Our Unofficial AOR
FolkwayMusic, a guitar retailer and repair shop in Guelph, Ontario, Canada, has been working with us for almost five years now, developing true-to-brand advertising.
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OneMethod Holidays
Every year, agencies battle it out to see who can come up with the funniest holiday card. And each year, OneMethod develops a holiday card/campaign/gift idea that may not always be funny, but is always rooted in a strong, conceptual idea, one that will demonstrate OneMethod’s abilities and creativity, and something that will no doubt bring a smile to our clients’ face.
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What Hoopdreams Are Made Of
Hoopdreams is a community basketball league that’s run like the pros (e.g. player stats, referees, etc.).
What we love about this site is that every aspect of the site communicates ‘professional basketball’, from the pre-loader (a 24 second shot-clock), the hardwood, the banners hanging from the rafters – even the scoreclock up in dreamland.
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The Sympatico.ca iPad App
While working with Sympatico.ca and a tight time-line, we recently created the first iPad app for a Canadian portal. This app has been described as a “must have for Canadians” and is currently free on Apple’s iTunes store.
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Nokia’s Case Study In Edutainment
Nokia wanted to do something different for the launch of the Nokia Nuron device.
In addition to creating a microsite and product launch video, we designed and developed mobile demos for the device in retail.
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OneMethod’s 2010 Demo Reel
Well, we finally got our 2009/2010 demo reel in order (figuratively and literally). It’s a collection of interactive work, motion graphics, some 3D goodness, print design, advertising and a little branding too.
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Ovi Interactive Demo/Mobile App
When faced with the challenge of introducing Nokia’s Ovi suite of services to consumers, we determined that the best place to start is where those actual services live: on the device.
Our end result was an interactive demo/mobile app that invites users to engage with a Nokia device and learn about Ovi in an interesting and relative way.
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Brandon Returns
Ever wonder what an NBA star does in his downtime? Wonder no more and roll with Brandon Jennings as he gives back to the hood that gave him everything.
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CB4 iPhone App Launch Campaign
After completing Chris Bosh’s iPhone app, the first iPhone application for a professional athlete, we needed a way to let the world know it was available. We ended up creating a viral video campaign that helped fill the Apple store and set off thousands of downloads.
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Outer Beauty In Package Design
We consider ourselves idea junkies here at OneMethod. We treat every single project, regardless of scale, with the same creative drive.
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OneMethod On Engadget
While much of the buzz around Nokia relates to their new relationship with Microsoft (more on that soon), they surprised more than a few people recently by raising the bar of what a lower-end phone can do.
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Introducing The Young Onez
When MLSE was looking for a way to get fans excited about the upcoming Raptors’ season and the rebuilding of the franchise, they knew exactly who to call.
They called us, just in case there was any doubt about that.
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Time To Expand The Trophy Room
After submitting work to the W³ Awards for the first time, we learned two things: we’re still cranking out a high volume of award winning work, and we should have entered this show years ago.
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The Young Guns Go Viral
To generate a buzz for the OneMethod-designed AmirJohnson.com , we decided to create and distribute a viral video featuring a dunk off between the Toronto Raptor’s Young Guns.
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All Out War: The Documentary
All Out War is an upcoming documentary about the breakdancing sub-culture.
The film and its brand were created by OneMethod’s own Rob Pilishowski and have since received a refresh from the OneMethod Team.
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HOW About That, 3 More Wins
We here at OneMethod are big fans of How Magazine. We’re also big fans of winning awards so when both those things came together, it was like bacon-wrapped anything: awesome.
Check out our 3 winners and the magazine.
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Nick Swisher iPhone App
For our third FanApp, we hooked up with a World Series Champion and a current member of the New York Yankees.
Introducing the Nick Swisher iPhone application, taking you on the field, in the dugout and behind the scenes with one of the MLB’s premier players.
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Nokia E73 Mode: Product Video
Here is one of our favourite product videos, a green screen production that conceptualized the Nokia E73 Mode’s “switch mode” feature.
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Our First Doc With Chris Bosh: First Ink
First Ink is DVD featuring NBA all-star Chris Bosh as he navigates the most important offseason of his career.
The DVD includes a documentary, comedic shorts, interviews + more and was created entirely by OneMethod.
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‘Targeted’ Social Campaign
We started working with Jason from TargetVacations.ca about two years ago and continue to today. Our first endeavour was to rebrand and reposition the company through a positioning statement and tagline grounded in their fundamental travel beliefs. We then redesigned their logo to echo those same fundamental principals.
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Bluetooth Marketing: Digital Meets Direct
We are constantly on the lookout for new ways to communicate with consumers.
Hence our latest Bluetooth campaign with Nokia that we launched in the UK.
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The Layover
What do you do when you have a short layover in an interesting city’s airport? If you’re Anthony Bourdain, you set out to explore the city in that brief window of time.
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The Beck Taxi App
Beck asked us to give Torontonians an alternative to the traditional method of ordering a cab. We then helped them build this app, which makes the alternative methods seem pretty archaic.
Introducing the Beck Taxi App.
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Not Your Average Digital Shop
Yes, we’re predominantly a digital shop, however, we still love design and everything about communicating a brand – including logo design. And who are we kidding, we also love being acknowledged for it.
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CBTV: The Digital Shorts
Remember CB4? Kinda tall guy? Played baseball, or something, in Toronto a few years ago?
Well, in the summer of 2009 OneMethod had the pleasure of creating some digital shorts with the tall guy. Here are some of them.
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Real Capital. Real Design.
When the good people at Fortress came to us in search of a new brand identity, we decided to break the stuffy mould of financial design and create a look and feel that matched the knowledgable, friendly and approachable people behind Fortress.
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The Gift Giver’s Bad Gift Re-Gift Gift Kit
This year at OneMethod we decided to give our family, friends and colleagues a very special gift: The Gift Giver’s Bad Gift Re-Gift Gift Kit.
It’s the gift that keeps on re-giving.
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DJ Starting From Scratch App
Introducing From Scratch: the app that takes you behind the decks with the one and only DJ Starting From Scratch.
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HobNob: Social-Net-Work
Within OneMethod, we have a group of ‘digital socialites’ that specialize in social activation.
This group is called HobNob.
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OneMethod & Amoebacorp Win
OneMethod was just nominated for three Webbys – one of which was with our friends at Amoebacorp. Why is this important?
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2009 In Review
2009 was a big year for OneMethod. It included a bunch of firsts (mobile apps, generative art, retail design, and even a documentary) and definitely set up a huge 2010.
Here are some of our milestones from the year:
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2008 Demo Reel: Oldie But A Goldie
Each year, we showase the work we’re proud of from that year – and we put it in a reel. This is the work from 2008, including interactive, print design, branding and advertising.

